A planned approach and a dedication to continual development are required in order to transform your email marketing campaign from one that is failing to one that is successful.
Optimising your email marketing approach, increasing engagement, and driving significant results are all possible if you take into consideration these seven practical reasons.
Continue reading
How do you determine whether or not your email marketing strategies have been successful? Do you know which of your email messages and links result in the highest number of conversions and the most traffic to your landing page?
Continue reading
Email marketing is a powerful tool that has been a cornerstone of digital marketing for years.
It allows businesses to reach their audience directly – delivering tailored content, promotions, and updates straight to their subscribers’ inboxes.
Whether you work in the pharmaceutical industry or any FMCG industry, you need new contacts constantly to have a wider and better reach.
Continue reading
The use of artificial intelligence (AI) in email marketing has the potential to open up many new avenues of success.
Continue reading
One question that boggles every marketer’s mind is how to develop more leads!
Social media is helpful, but is it enough to create quality output? Or can just email marketing do justice for growing your list?
Maybe it is, or maybe it isn’t. However, you cannot sit on only one strategy to gain more connections. There are always permutations and combinations of diverse marketing techniques that can fetch you your ultimate success – more leads > more sales!
LinkedIn is one effective social media platform for professionals from every aspect of every industry one can think of.
In fact, 96% of B2B marketers use LinkedIn as a primary approach for organic social marketing.
You can network with professionals and connect with others in their industry with its coverage of over 875 million members in over 200 countries. It is a great platform to generate leads and grow your business.
In this blog, I’ll discuss some effective strategies to generate more leads using LinkedIn in 2025. If you’ve been on LinkedIn but didn’t understand how to optimize your chances, this blog will give you a head start.
The first step in generating more leads on LinkedIn is to optimize your profile. Your profile should be complete, including a professional profile photo and a headline that clearly states what you do.
The summary should be compelling and highlight your skills, experience, and expertise. Also add relevant keywords to your profile, making it easier for people to find you.
Here’s my detailed blog to learn tricks on how to optimize your profile. I’m sure this will help!
To generate more leads on LinkedIn, you need to grow your network. Three different ways for you to network are,
Joining relevant groups in your industry and taking part in discussions is a great way to learn what peers are up to.
Conferences and networking events enable a greater opportunity to interact with like-minded people as well as learn their insights.
Another strategy is to use the LinkedIn search function to find potential clients and connect with them. Not only that, but email finder tools like GetEmail.io can be of real help in finding the email addresses of your potential leads, which I will get back to later in the blog.
Creating engaging content is another efficient way to generate leads on LinkedIn.
77% of content marketers say LinkedIn produces the best organic results. You can create posts, articles, and videos that showcase your expertise while also providing value to the audience.
Share the content in relevant groups and engage with your followers by responding to comments and messages. It forms connections with potential customers and become an expert in your sector.
LinkedIn Ads can be an influential tool for generating leads on the platform. 80% of B2B marketers use LinkedIn ads. You can create targeted ads that reach your ideal audience based on their job title, company, and other criteria.
The professional communication platform also offers sponsored content, which allows you to promote your posts to a wider audience. By using LinkedIn Ads, you can reach potential clients who may not have found you otherwise.
LinkedIn Sales Navigator is a powerful tool that enables you to find and connect with potential clients.
It offers advanced search and filtering options, allowing you to target specific industries, job titles, and companies.
The Sales Navigator also provides insights and alerts, helping you to stay up-to-date with your prospects as well as engage with them at the right time.
Generating leads is only the first step. To convert your leads into clients, you need to engage with them. Respond to messages and comments promptly and provide value by sharing relevant content and insights. You can also offer a free consultation or trial of your services to encourage potential clients to take the next step.
Using a professional media platform for leads, such as LinkedIn, is only half the battle. Email marketing will push through your efforts for a higher level of success.
Remember, I said a while ago about how GetEmail.io helps in generating leads?
This professional email search tool is Whitepages, which helps you find company email addresses and even organize them as per your requirements.
In today’s fast-paced business world, the importance of lead generation cannot be overstated. It is essential for businesses to identify and engage with potential customers in order to grow and expand.
However, managing and organizing leads can be a daunting task, especially when you have a large number of contacts to keep track of. This is where GetEmail.io’s extension comes in handy.
GetEmail.io is a powerful email finder tool that helps businesses to find and verify email addresses for potential leads. Its browser extension takes this a step further by helping users to organize their leads while also assisting them in finding new ones.
Here are some of the key ways in which GetEmail.io’s extension can help businesses in organizing their leads:
Let me explain it practically with an example.
Here I am in my LinkedIn profile with GetEmail.io’s extension already installed. If you haven’t downloaded it yet, here’s our extension for LinkedIn and Gmail as well.
The GetEmail.io icon is already visible on the left corner of the LinkedIn page. It appears on every profile you visit on this platform.
Clicking on the icon will reveal a window where it processes and collects the profile’s email address. (Please note that for security purposes, we have refrain from sharing email addresses publicly through a blog. Hence, the blur. However, you can find the email addresses by signing up and using our extension.)
You can create lists and save the contacts in your desired lists.
Once done, click on “export to spreadsheet” and select from the bunch of options we offer.
That’s not all; you can also find colleagues of the person whose profile you’re looking at.
And we’re a responsible company that’s open to feedback. If you find any trouble while using our extension, you can reach out to us immediately using the “report a bug option” and we will get back to you instantly.
Now this is all pretty easy and amazing, isn’t it? With one tiny pop-up, we offer many more features, like a real-time update of your credit balance, options to earn more free credits, a link directing to your dashboard, and an option to try out our Gmail extension as well. The Gmail extension is just as cool and easy to use as our LinkedIn one, if not more so!
So, there you have it. GetEmail.io’s extension will hunt for email addresses, verify their authenticity and also help you maintain them in an organized manner. Finding email addresses of the professionals has never been easier than this!
LinkedIn is a powerful platform for generating leads and growing your business. By optimizing your profile, growing your network, creating engaging content, using LinkedIn Ads, leveraging Sales Navigator, and engaging with your leads, you can increase your chances of success on the platform. Remember to be consistent and persistent, and you will see results over time.
However, this search is incomplete without GetEmail.io’s extension that can help businesses to organize their leads and find new ones. Its automated lead capture, lead management, email verification, and automated email campaigns features make lead generation a breeze. Additionally, its email hunting features make it an invaluable tool for expanding your outreach efforts.
If you are looking to streamline your lead generation efforts, GetEmail.io’s extension is definitely worth checking out.
Do you already have a LinkedIn profile for your company or your personal brand, but cannot fetch the right results? I get it.
Optimizing the profile and posting content just doesn’t meet the ends. Bagging the right client at the right time can be tricky, but it is not impossible.
LinkedIn doesn’t have an extensive reach as other social media platforms, nor does it have billions of users like Instagram or Facebook. However, over 80% of its profiles are, in one way or another, the decision makers of the company. This is enough to explain the importance of utilizing LinkedIn for your company or yourself!
Now, you might question, as a marketer, or a business owner, how can you generate leads with this information?
And here is why I have curated an extensive yet simple to-do list for you to execute.
You might have had a LinkedIn page for quite some time already. However, have you checked its authenticity? Every media platform has its own personality, and you need to tune your brand’s page accordingly.
For example, Instagram has an audience that is most inclined towards quality entertainment than learning valuable information.
LinkedIn, on the other hand, is a lot more professional and inclined towards building quality connections. Here’s how you can create the right impact,
Quick Tip: You can also customize it in a way that people will get a notification to follow your page every time you or your staff members make a new connection. Find a new connection using our professional email lookup tool, GetEmail.io.
Connecting on LinkedIn translates to the number of people you add to your network. Enhancing your connections is very crucial as it helps your overall visibility on the platform.
LinkedIn’s algorithm works in such a way that when you like a post on any page, it will also reflect on your activity page too. Thus, allowing the post to reach out to your vast network of connections!
But how to have a quality network? Simple. You email them first!
Prepare a list of potential professionals you wish to associate with and curate an email that piques their interest. It might seem like a long shot at first, but when done right, you will have better and consistent results. Email marketing has a higher rate of return on investment than any other means.
Wondering how to find their email addresses?
This is when GetEmail.io comes into play!
GetEmail.io is a professional email lookup tool that is highly competent, cost effective and easy-to-use SaaS application.
Many LinkedIn profiles do not have their professional email addresses mentioned. GetEmail.io overcomes this challenge by providing you with email addresses of anyone having a LinkedIn account.
You can download the Chrome extension of this professional email lookup tool and sign in through it to access the tool on LinkedIn. While using the application, GetEmail.io provides a variety of features. Some of which include exporting email addresses to a spreadsheet, integrations with other platforms, AI to help you curate the right message and many more!
Do you know? Our professional lookup tool also has a Gmail extension to help businesses or specialists search for professional email addresses from their official Gmail account.
There is enough stress about creating content for various web platforms already. However, posting on social media sites and apps like LinkedIn is rather fruitful for marketers and business owners. Here’s why.
As a result, in order to reach a large audience, you must create engaging content. However, ensure that you share industry-relevant information and have an authentic approach towards it. When people recognize your efforts in creating high-quality subjects, you will naturally begin to gain loyal followers.
Another aspect of content curation is to post it with engagement as the ultimate goal. You want people to interact with your brand, don’t you? Then a piece of content that asks the audience’s opinion or stimulates their interest enables communication.
Hashtags help increase brand awareness and drive the right audience to check your posts. Minimal hashtag usage ensures that the post doesn’t go overboard. Videos and polls are a great way to attract the audience and build engagement.
Quick Tip: Invite employees to connect with the brand’s posts to boost your page’s outreach, as it generates twice as much engagement.
SEO is applicable not only to Google search but also to all other platforms. By following the right strategy, you can easily reach out to your audience by optimizing your page. The bright side of continuously investing in optimization is an increase in traffic, relevance, and engagement.
Here are some tips on how you will quickly reach your target demographic.
How does a person search for specific content?
What words do they put into search engines?
Do they use email addresses while searching a profile online?
Make discovering you easy by following an audience-centric approach. Thinking from a customer’s perspective will enable you to tap into high-potential strategies.
Along with consistent textual updates, post and share images, videos, and links to other blogs, to stay current. Ensure that the images used in the display picture and banner are of premium quality.
The about section is to-the-point, which clearly explains your brand’s vision, mission, and values while also mentioning in-depth information about the product.
Keep a tab on how your page has been performing by measuring the strategy regularly.
One simple way to measure your strategy is by checking the analytics tab of your page on LinkedIn. It shows every detail, right from your posts’ frequency, audience engagement, number of views, number of followers, etc.
Learn how to generate more leads on LinkedIn platform in the next blog here!
LinkedIn is a massive platform with over a billion users from all around the world. These staggering statistics illustrate the amount of opportunity and growth a professional can tap into.
Whether you are a young entrepreneur or a veteran subject matter expert, every professional gets a chance to create quality engagement and build a brand.
However, one must be clear about establishing their target audience to help build a profile that aligns with their marketing strategy and audience approach.
When a brand mentions every detail on its LinkedIn page, it enhances its authenticity and credibility.
Concentrate on increasing your connection on this platform to boost the page’s visibility online. Email marketing is one unique way to contact several professionals on this platform.
GetEmail.io is every person’s go-to application as it is a white pages email lookup tool or you can also call it as a professional email lookup tool. You can find anyone’s professional email address within seconds!
Once you standardize the page with relevant information and find potential connections, you can then focus on constructing appealing content that engages the visitors. Building a dialogue with the audience becomes a crucial factor for the overall page’s growth.
Finally, strategize your page with SEO to match the user’s search intent. Do not overuse the keywords, as you might get flagged for malicious activities. Maintain a healthy balance of keywords and their credibility.
Keep track of your strategy’s improvements so you can make changes immediately if things don’t go as expected.
Whether it is search engine optimization, finding email addresses, or enhancing your overall digital marketing strategy, having a clear agenda is crucial to leading you in the right direction of growth.
GetEmail.io is a one-stop professional email lookup tool that answers all your needs for finding potential email addresses. Do give it a try and let me know your experience!
The larger the company’s development is, the more difficult it is to innovate and act rapidly in terms of growth. However, this rule does not apply to the team of Marc Benioff and Salesforce.com. They are still ranked as the top 3 in Forbes’ list of the world’s most innovative companies, with a 24.88% of sales growth in 12 months(2017). For these few years, it has secured its position.
In terms of scale, it is almost impossible to imagine that Salesforce.com was a company that had only been listed for 14 years. The number of their employees increased from 500 to 29,000. There is no doubt that they have a different point of view when building their business model and methods when they contact new prospects.
The most important thing to a successful sales process: innovative prospecting without cold calling.
Email Marketing: The Latest Version of Cold Calling
Nowadays people are more resistance to the kind of traditional cold prospecting, therefore, the Cold calling 2.0 framework was introduced in the book of Aaron Ross, “Predictable Revenue”.
How this new framework differs from the traditional prospecting is, instead of cold calls, doing research before contacting people, making referral calls will gain you more leads.
Besides, sending short and sweet emails instead of long letters and emails will give the potential customers a better impression.
In addition, having more salesperson in the team will not definitely help growing the revenue. In fact, the training program a company provided to the sales reps is relatively more important.
When the sales are highly committed to the values and culture of the company, they could present the products in a more natural way during the business selling processes.
One of the keys to the success of Salesforce.com is the ability to win customers from large organizations. To win over customers, companies must provide strong incentives and a reliable image.
In the beginning of the business, Benioff insisted on setting up a foundation for charity activities. He set up a 1:1:1 principle, that is –
With these activities, it gained good reputation for his company and also earned more support.
Benioff created his own strategic management method, with “V-2-Mom”, this tool created by Benioff, can show the road map of each of the Salesforce products. This is a combination of operational concepts and products.
For Benioff, “trust” from the customers is more than anything, even though you have a nice product, without the trust, customers do not stay long. The key to gain trust, is to first have employees who trusts themselves and the organization commitment that they are being an important part of the firm.